Marketing — Answer engine optimisation
AEO for Ground Transportation Operators (2026)
Answer engine optimisation makes your company the source an AI assistant quotes when a traveller asks for an airport car service. We restructure your pages so machines can lift a clean, correct answer — and attribute it to you.
40%+
Of searches end without a click
5
Answer engines we optimise for
30 days
Typical first citations
100%
Content you own
The short answer
AEO is the practice of writing and marking up content so answer engines (ChatGPT, Gemini, Perplexity, Google AI Overviews) can extract and cite it. For transport operators that means short definitional paragraphs, bullet-led sections, hard numbers, named comparisons and FAQ schema on every service page.
What you get
Citable page rewrites
Definition-first intros, bullet lists, hard numbers and year-stamped titles on every service page.
Schema markup
Organization, LocalBusiness, Service, FAQPage and Article JSON-LD so engines can parse your offer.
llms.txt and robots rules
A machine-readable summary of your services, pricing and key pages at the root of your domain.
Entity building
Consistent NAP, service areas and fleet details across your site, listings and profiles.
Citation monitoring
Monthly prompts run against the major assistants to track where you appear and where a rival does.
How we run it
Step 01
Audit
We run 30 buyer prompts and record who gets cited today for your city and service.
Step 02
Restructure
Rewrite the pages that should have been cited into extractable, answer-shaped content.
Step 03
Mark up
Add the schema and llms.txt so engines can read the offer without guessing.
Step 04
Measure
Re-run the prompt set monthly and report citation share against named competitors.
Frequently asked questions
Is AEO different from SEO?
It overlaps but the target differs: SEO wins a click from a ranked list, AEO wins a mention inside a generated answer. The same page can do both when it is structured for extraction.
How long does it take?
First citations typically appear within 30 to 60 days of publishing restructured content, faster on low-competition local queries.
Do I need a new website?
No. In most cases we rewrite and mark up the site you already have.
Other marketing services
Get a plan and a price
Tell us your city, fleet size and what you are spending today. We will come back with a scope and a monthly figure.